BUS 396 | Consumer Insights | 4 |
BUS 418 | Listening to the Customer | 4 |
BUS 455 | Marketing Strategy | 4 |
Select from the following: | 16 | |
Professional Selling Skills | ||
Strategic Marketing Measurement | ||
Marketing Analytics and Business Intelligence | ||
Digital Marketing Metrics and Management | ||
Internship/Cooperative Education | ||
Current Topics in Marketing | ||
New Product Development and Launch | ||
Product Management | ||
Digital and New Media Marketing | ||
Marketing Projects | ||
Total units | 28 |