Offered at: San Luis Obispo Campus
 Economics is the study of how people choose to use resources. Economics is a way of thinking, and students can apply this way of thinking to nearly any aspect of the world. The undergraduate curriculum in economics is designed to:
  	- provide a firm grounding in modern economic theory;
  	- instill the capacity for independent thought about economic policies and problems;
  	- develop the capacity for quantitative research, and
  	- provide basic descriptive knowledge about the US and the world economy.
  
 An undergraduate major in economics opens many possibilities for employment. Many large firms, including banks, other financial institutions, and manufacturing companies, accept economists in substantial numbers. There are also many opportunities for employment in government at the state, federal, or international levels. In addition, a growing number of research and consulting firms employ large numbers of economists in such areas as forecasting, industry analysis, and litigation.
 An undergraduate economics training also provides excellent preparation for business school, the study of law, or for pursuing doctoral studies in economics, business and public policy. 
 A typical undergraduate major in economics has three choices to concentrate. First, they can either choose to focus on general curriculum in economics, or they can choose to concentrate on data science. Alternatively, they can choose one of the BUS major concentrations.
Concentrations
General Curriculum
Offered at: San Luis Obispo Campus
 The General Curriculum in Economics consists of at least 6 units of 3000-4000 level (upper division) ECON courses plus 15 units of any upper-division courses.
Accounting
Offered at: San Luis Obispo Campus
 The accounting concentration prepares students for careers in public accounting (tax, audit and advisory), private industry, government, and not-for-profit organizations. Faculty build curriculum with the industry in mind to give students a thorough knowledge of accounting and tax laws along with the confidence to use those skills in leading a business toward success. The program is built upon a commitment to career readiness that empowers students to Learn by Doing through working with clients, tackling complex tax cases, and serving the community.
Consumer Packaging
Offered at: San Luis Obispo Campus
 The Consumer Packaging Concentration presents an ideal pathway for business majors seeking entry into the dynamic packaging field — a rapidly evolving industry driven by global manufacturing expansion and intricate customer-supplier relationships. Innovative strategies in value chain management, product development, and packaging technology have facilitated these shifts.
 By blending technical packaging courses with marketing and entrepreneurship curriculum, the program teaches students how to conceptualize packaging designs that meet customer needs and validate designs with data and customer insights. Our Learn by Doing curriculum will help students gain familiarity with packaging materials and related test equipment in addition to qualitative and quantitative marketing analysis practices.
 As the only packaging program within a business school, the Cal Poly Packaging Program has earned a national reputation for excellence while maintaining small class sizes. The world’s leading technology companies, agricultural producers and marketers, and retail ventures seek Cal Poly’s packaging alumni to fill dynamic roles in designing, developing, and testing. The Learn by Doing curriculum challenges students to create value-added, sustainable packaging that contains, protects, and markets highly competitive consumer products in an increasingly globalized economy.
Economics for Data Science
Offered at: San Luis Obispo Campus
 Emphasizes the skills needed to analyze market data in fast-paced industries such as manufacturing, financial services, and advertising, and provides the technical training required to engage in consulting. There is also a continued need for quantitative analysis by lawyers, accountants, engineers, health service administrators, urban planners, and local, national, and international government agencies. The concentration prepares students for jobs that entail forecasting, data analysis and quantitative economics, and provides a solid foundation for graduate study in economics and business.
Entrepreneurship
Offered at: San Luis Obispo Campus
 The goal of the Entrepreneurship concentration is to empower students to create economic and social value either for a startup or as part of a high-performing entrepreneurial team within an existing organization. Students in the Entrepreneurship concentration will acquire the tools, develop the skills, and cultivate the mindset of an entrepreneur. Entrepreneurship concentration comprises a carefully-curated set of required and elective courses, leading to a hands-on, balanced and interdisciplinary approach to entrepreneurial leadership that is applicable in for-profit and non-profit contexts; local and global settings; and service-, product-, or technology- based companies.
Financial Management
Offered at: San Luis Obispo Campus
 The Finance Area offers Financial Management (FM) and Real Estate Finance (REF) concentrations. Both provide a rigorous, coherent, real-world, and up-to-date curriculum to prepare students for rewarding careers. The FM concentration is a Chartered Financial Analyst (CFA®) Institute Affiliate Program and a CFP® Board Registered Program, enabling our students to pursue both designations. Finance is a diverse and rapidly evolving field that encompasses a wide range of career paths—from managing corporate finance and advising individual clients to building models for global investment firms and developing technology-driven financial solutions. To help students better prepare for the demands of the modern finance industry, the FM concentration offers three optional specializations focusing on Financial Analytics, Financial Management, and Financial Planning and Wealth Management.
Information Systems and Analytics
Offered at: San Luis Obispo Campus
 The Information Systems and Analytics (ISA) Concentration prepares students to enter the exciting world of information technology in business. Students learn to integrate key ISA concepts and technologies through coursework in database systems, application development, systems analysis and design, infrastructure and security management, and business analytics. The ISA faculty develop students for professional careers by focusing on teamwork, strong interpersonal skills, turning theory into practice, and employing state-of-the-art technologies in the classroom. ISA graduates are in high demand by recruiters because of their ability to apply an understanding of technology to problems while maintaining a focus on the business context. ISA graduates enjoy exciting career opportunities as analytics specialists, social media and web application developers, business consultants, IT infrastructure designers, business analysts, project managers, and data/database administrators, among many others.
Management and Human Resources
Offered at: San Luis Obispo Campus and Allan Hancock College
 The Management and Human Resources (MHR) concentration prepares students for general leadership and management positions, and careers in more specific Human Resources (HR) positions. The HR portion of the curriculum prepares students to hit the ground running as an HR generalist and in specific HR functions such as recruitment, staffing, compensation and training and development. The Management portion of the curriculum prepares students for entry-level leadership and management positions, such as management training programs in large corporations, management consulting, and managerial positions in family businesses and other small organizations. Students will develop management skills such as leadership, organizational design, development, and change, global management, and negotiation.
Marketing Management
   Offered at: San Luis Obispo Campus
 The Marketing Management concentration is a conscious balance between the technical rigors of data analysis, the nuances of creative strategy, and the subtleties of relationship management with clients and consumers.
 Through hands-on student projects, graduates gain experience and confidence needed to lead in an ever-changing marketing environment. From market research to marketing strategies, students have an array of opportunities to provide data-driven guidance, critical thinking, and creativity for all kinds of situations and organizations.
 As a discipline with broad applications, the Marketing Management concentration offers flexible career paths and work styles. Graduates are in demand for positions in market research and analytics; business development and sales; and marketing communications, advertising, digital and product marketing.
      
Real Estate Finance
Offered at: San Luis Obispo Campus
 The Real Estate Finance concentration provides a program of study that focuses on emerging trends and issues in real estate markets. Students in the Real Estate Finance concentration learn to apply finance, economics, and computational techniques to real estate markets and projects with the major goal of producing rigorous price and investment analysis. In addition to quantitative methods, students are exposed to institutional details and current practice of the real estate industry through case study classes, industry guest speakers, field trips, professional licensing, and real estate competitions. The program prepares real estate professionals for private and public sector jobs in fields such as real estate brokerage, acquisition analysis, property appraisal, residential and commercial development finance, corporate asset management, mortgage lending, and real estate capital markets.
 
			
				Degree Requirements and Curriculum
 In addition to the program requirements on this page, students must also satisfy requirements outlined in more detail in the Minimum Requirements for Graduation section of this catalog, including:
  	- 40 units of upper-division courses
  	- 2.0 GPA
  	- Graduation Writing Requirement (GWR)
  	- U.S. Cultural Pluralism (USCP)
  
 Note: No Major, Support or Concentration courses may be selected as credit/no credit. In addition, no more than 12 units of cooperative or internship courses can count towards your degree requirements. 
 Course List        | Code |  Title |  Units |  
    |  1 | 6 | 
  | Survey of Economics and Using Big Data to Solve Economic and Social Problems |  | 
  | Microeconomics and Macroeconomics |  | 
 ECON 3015 & 3015A | Programming for Economics and Analytics and Programming for Economics and Analytics Project | 4 | 
 | ECON 3021 | Econometrics | 4 | 
 | ECON 3030 | Intermediate Microeconomics | 4 | 
 | ECON 3040 | Intermediate Macroeconomics | 4 | 
 | ECON 3050 | The Economics of Equity and Social Welfare | 4 | 
 | ECON 4460 | Applied Senior Project | 4 | 
  |  | 
 |  2 | 12 | 
  | Mathematical Economics and Mathematical Economics Project |  | 
  | Optimization in Julia for Economics and Data Science and Julia for Data Analysis Project |  | 
  | Probability Models for Economic Decisions and Probability Models for Economic Decisions Project |  | 
  | Experimental and Behavioral Economics and Experimental and Behavioral Economics Project |  | 
  | Advanced Econometrics and Advanced Econometrics Project |  | 
  | Applied Forecasting and Applied Forecasting Project |  | 
  | Causal Machine Learning for Economics and Causal Machine Learning for Economics Project |  | 
  | Industrial Organization and Industrial Organization Project |  | 
  | Monetary Economics and Monetary Economics Project |  | 
  | International Monetary Economics and International Monetary Economics Project |  | 
  | Public Finance and Public Policy and Public Finance and Public Policy Project |  | 
  | Labor Economics and Labor Economics Project |  | 
  | Urban Economics and Urban Economics Project |  | 
  | International Trade Theory and International Trade Project |  | 
  | Environmental Economics and Environmental Economics Project |  | 
  | Economics of Energy and Resources and Economics of Energy and Resources Project |  | 
  | Economics of Land and Water and Economics of Land and Water Project |  | 
   | 20-24 | 
  | BUS 2207 | Legal Responsibilities of Business 3 | 3 | 
 | or BUS 2214 |  Financial Accounting | 
 | MATH 1264 | Calculus for Data Science I (2) 1 | 4 | 
 | MATH 1265 | Calculus for Data Science II | 4 | 
 | STAT 1510 | Statistics I | 3 | 
  | 3 | 
  | Financial Institutions 4 |  | 
  | Managerial Accounting 5 |  | 
  | Quantitative Methods in Finance 6 |  | 
  | Principles of Marketing 7 |  | 
  | Organizational Behavior 8 |  | 
  | Information Systems 9 |  | 
  10  |  | 
   | 37 | 
  |  11 | 0-4 | 
 | Total Units | 120 | 
 
       
   
Concentrations
General Curriculum in Economics
The General Curriculum in Economics consists of at least 6 units of 3000-4000 level (upper division) ECON courses plus 15 units of any upper-division courses.
Accounting
 Course List        | Code |  Title |  Units |  
    | BUS 3319 | Data Analytics and Accounting Information Systems | 3 | 
 | BUS 3320 | Federal Income Taxation for Individuals | 3 | 
 | BUS 3321 | Intermediate Accounting I | 3 | 
 | BUS 3322 | Intermediate Accounting II | 3 | 
 | BUS 3323 | Financial Statement Auditing | 3 | 
  |  | 
  | 6 | 
  | Advanced Data Analytics in Accounting |  | 
  | Advanced Managerial Accounting with Data Analytics |  | 
  | Taxation of Corporations and Partnerships |  | 
  | Advanced Financial Reporting |  | 
  | Independent Study in Accounting |  | 
 | Total Units | 21 | 
 
Consumer Packaging
 Course List        | Code |  Title |  Units |  
    | BUS 3396 | Consumer Insights | 3 | 
 | BUS 4418 | Marketing Research | 3 | 
 | ITP 2234 | Packaging Design Fundamentals | 3 | 
 | ITP 3330 | Packaging Fundamentals 1 | 3 | 
 | ITP 3334 | Structural Packaging Design | 3 | 
 | ITP 4475 | Distribution Packaging Dynamics | 3 | 
  |  1 | 3 | 
  | Industrial and Packaging Materials 2 |  | 
  | International Supply Chains |  | 
  | Packaging Polymers and Processing |  | 
  | Supply Chain Management in Manufacturing and Services |  | 
  | Fiber-Based Packaging |  | 
  | Packaging Machinery and Processes |  | 
  | Packaging Sustainability |  | 
  | Packaging Laws and Regulations |  | 
  | Healthcare Packaging |  | 
 | Total Units | 21 | 
 
  
Economics for Data Science
 Course List        | Code |  Title |  Units |  
    |  1 | 4 | 
  | Mathematical Economics and Mathematical Economics Project |  | 
  | Optimization in Julia for Economics and Data Science and Julia for Data Analysis Project |  | 
 |  1 | 4 | 
  | Advanced Econometrics and Advanced Econometrics Project |  | 
  | Applied Forecasting and Applied Forecasting Project |  | 
 ECON 4025 & 4025A | Causal Machine Learning for Economics and Causal Machine Learning for Economics Project | 4 | 
  |  1 | 9 | 
  | Foundations of Financial Technology |  | 
  | Optimization in Julia for Economics and Data Science |  | 
  | Julia for Data Analysis Project |  | 
  | Probability Models for Economic Decisions |  | 
  | Probability Models for Economic Decisions Project |  | 
  | Advanced Econometrics |  | 
  | Advanced Econometrics Project |  | 
  | Applied Forecasting |  | 
  | Applied Forecasting Project |  | 
  | Operations Research and Management |  | 
  | Transition to Advanced Mathematics |  | 
  | Special Topics |  | 
  | Linear Analysis |  | 
  | Introduction to Mathematical Optimization |  | 
  | Advanced Linear Algebra |  | 
  | Differential Equations and Boundary Value Problems |  | 
  | Nonlinear Dynamical Systems |  | 
  | Partial Differential Equations |  | 
  | Game Theory |  | 
 | Total Units | 21 | 
 
  
Entrepreneurship
 Course List        | Code |  Title |  Units |  
    | BUS 3310 | Introduction to Entrepreneurship | 4 | 
 | BUS 3330 | Funding and Managing Startup Companies | 4 | 
 | ITP 4406 | Business-to-Business Complex Solutions Selling | 3 | 
 | BUS 4447 | Defining and Building Technology Startups | 4 | 
 | or BUS 4488 |  Building a Startup Skill Set | 
  |  1, 2 | 6-8 | 
  | Managing Technology in the International Legal Environment |  | 
  |  Entrepreneurship Law | 
  | Customer Development |  | 
  | Innovation and Entrepreneurship Through Disruptive Technologies |  | 
  | Solving Big World Challenges |  | 
  |  Introduction to Design Thinking | 
  | Negotiation and Negotiation Project |  | 
  | Product Design and Development |  | 
  |  Supply Chain Management in Manufacturing and Services | 
  | Commercialization of Innovation |  | 
 | Total Units | 21 | 
 
  
Financial Management
 Course List        | Code |  Title |  Units |  
    | BUS 3411 | Finance Practicum | 1 | 
 | BUS 3431 | Security Analysis and Portfolio Management | 4 | 
 | BUS 3438 | Corporate Finance | 4 | 
 | BUS 3441 | Financial Modeling and Analytics in Python or R | 4 | 
 | or BUS 3440 |  Financial Modeling and Visualization in Excel | 
 |  2 | 9-11 | 
  |  | 
  | Introduction to Futures and Options |  | 
  | Blockchain in Finance 3 |  | 
  | Foundations of Financial Technology 3 |  | 
  | Programming for Economics and Analytics |  | 
  | Econometrics |  | 
  |  Applied Regression Analysis | 
  |  | 
  | Case Studies in Finance |  | 
  | Fixed Income Securities Market |  | 
  | Real Estate Finance |  | 
  | Introduction to Futures and Options |  | 
  | Mergers and Acquisitions 4 |  | 
  | Programming for Economics and Analytics |  | 
  | Econometrics |  | 
  |  Applied Regression Analysis | 
  |  | 
  | Case Studies in Finance |  | 
  | Real Estate Finance |  | 
  | Retirement and Estate Planning 5 |  | 
  | Risk Management and Insurance Planning 5 |  | 
  | Econometrics |  | 
  |  Applied Regression Analysis | 
 | Total Units | 22 | 
 
  
Information Systems and Analytics
 Course List        | Code |  Title |  Units |  
    | BUS 3392 | Business Application Development | 3 | 
 | BUS 3393 | Database Systems in Business | 3 | 
 | BUS 3394 | Systems Analysis and Design | 3 | 
 | BUS 3399 | IT Infrastructure and Security Management | 3 | 
 | BUS 4497 | Business Analytics | 3 | 
  | 3 | 
  | Business Application Development Project |  | 
  | Database Systems in Business Project |  | 
  | Systems Analysis and Design Project |  | 
  | IT Infrastructure and Security Management Project |  | 
  | Business Analytics Project |  | 
   | 3 | 
  | Information Systems Project Management |  | 
  | Social Media Text Mining |  | 
  | Data Visualization |  | 
  | Technology-Supported Collaboration |  | 
  | User Experience Analysis and Design |  | 
  | Software Testing |  | 
  | Directed Topics in Information Systems |  | 
  | Data Communications and Networking |  | 
 | Total Units | 21 | 
 
Management and Human Resources
 Course List        | Code |  Title |  Units |  
    | BUS 3384 | Human Resources Management | 3 | 
 | BUS 3388 | Training, Developing, and Managing Employees | 3 | 
 | BUS 4477 | Management Consulting, Change, and Development | 3 | 
 | BUS 4489 | Negotiation | 3 | 
  | 3 | 
  | Human Resources Management Project |  | 
  | Training, Developing, and Managing Employees Project |  | 
  | Change Management Project |  | 
  | Negotiation Project |  | 
  |  1, 2 | 6-7 | 
  | Introduction to Entrepreneurship |  | 
  | Work and Wellbeing |  | 
  | Leadership and Organizations |  | 
  | Information Systems |  | 
  | Internship/Cooperative Education |  | 
  | Rewarding and Compensating Employee Performance |  | 
  | Leading Social Innovation |  | 
  | People Analytics |  | 
  | Advanced Topics in Management and Human Resources |  | 
  | Data Visualization |  | 
  | Technology-Supported Collaboration |  | 
  | Business Analytics |  | 
 | Total Units | 21 | 
 
  
Marketing Management
 Course List        | Code |  Title |  Units |  
    BUS 3396 & 3396A | Consumer Insights and Consumer Insights Project | 4 | 
 BUS 4418 & 4418A | Marketing Research and Marketing Research Project | 4 | 
  |  1 | 12 | 
  | Professional Selling Skills |  | 
  | Marketing Analytics and Marketing Analytics Activity |  | 
  | Digital Marketing and Digital Marketing Activity |  | 
  | Internship/Cooperative Education 2 |  | 
  | Current Topics in Marketing and Current Topics in Marketing Activity |  | 
  | New Product Development and Launch and New Product Development and Launch Project |  | 
  | Digital and New Media Marketing and Digital and New Media Marketing Project |  | 
  | Marketing Projects and Marketing Projects Activity |  | 
  | Marketing Strategy and Marketing Strategy Project |  | 
  | Integrated Marketing Communications and Integrated Marketing Communications Project |  | 
 | Total Units | 20 | 
 
  
Real Estate Finance
 Course List        | Code |  Title |  Units |  
    | BUS 3431 | Security Analysis and Portfolio Management | 4 | 
 | BUS 3440 | Financial Modeling and Visualization in Excel | 4 | 
 | BUS 4434 | Real Estate Finance | 4 | 
  |  3 | 9 | 
  | Financial Modeling and Analytics in Python or R |  | 
  | Case Studies in Finance |  | 
  | Law of Real Property and Real Estate |  | 
  | Fixed Income Securities Market |  | 
  | Foundations of Financial Technology |  | 
  | Real Property Development Principles 4 |  | 
  | Econometrics |  | 
  | Microeconomics for Business and Public Policy |  | 
  | Urban Economics |  | 
 | Total Units | 21 | 
 
  
General Education (GE) Requirements
  	- 43 units required, 6 of which are specified in Major and/or Support.
  	- If any of the remaining 37 Units is used to satisfy a Major or Support requirement, additional units of Free Electives may be needed to complete the total units required for the degree.
  	- See the complete GE course listing.
  	- A grade of C- or better is required in one course in each of the following GE Areas: 1A (English Composition), 1B (Critical Thinking), 1C (Oral Communication), and 2 (Mathematics and Quantitative Reasoning). 
  
    |  | 3 | 
  |  | 3 | 
  |  | 3 | 
   |  1 | 0 | 
   |  | 3 | 
  |  | 3 | 
   |  | 3 | 
  |  1 | 0 | 
   |  | 3 | 
  |  | 3 | 
  |  | 1 | 
   |  | 3 | 
   |  | 3 | 
  |  | 3 | 
  |  | 3 | 
 | Total Units | 37 |