2026-2028 Catalog

Offered at: San Luis Obispo Campus, Solano Campus, and Allan Hancock College

The undergraduate business program provides students with the knowledge and the analytical skills essential for employment in all sectors of business, industry, governmental and non-profit organizations. Graduates of the business program will understand the fundamentals of how a successful enterprise operates and will have sufficient depth in an area of study to begin a successful career by providing immediate value to an organization. 

The Orfalea College of Business engages in a comprehensive assessment plan to ensure student achievement of these objectives.

The Business Administration degree program consists of five components: Major, Concentration, Support, General Education, and Electives.

Concentrations

Accounting

Offered at: San Luis Obispo Campus

The accounting concentration prepares students for careers in public accounting (tax, audit and advisory), private industry, government, and not-for-profit organizations. Faculty build curriculum with the industry in mind to give students a thorough knowledge of accounting and tax laws along with the confidence to use those skills in leading a business toward success. The program is built upon a commitment to career readiness that empowers students to Learn by Doing through working with clients, tackling complex tax cases, and serving the community.

Consumer Packaging

Offered at: San Luis Obispo Campus

The Consumer Packaging Concentration offers an excellent pathway for Business Administration majors interested in entering the dynamic and rapidly evolving packaging industry. This sector is being transformed by global manufacturing growth, increasingly complex customer-supplier relationships, and advances in packaging technology.

Innovations in value chain management, product development, and sustainable packaging solutions are central to these industry shifts. Drawing insights from a wide range of established and emerging sectors —including food and beverage, cosmetics and personal care, consumer goods, automotive, healthcare, and electronics— this concentration prepares students to:

  1. Conceptualize innovative packaging systems tailored to specific customer requirements.
  2. Validate designs through data analysis and customer insights.
  3. Develop a comprehensive understanding of various packaging materials and the associated testing equipment.
  4. Execute both qualitative and quantitative marketing analyses for diverse products.
  5. Explore critical considerations for package design, such as inclusivity, sustainable practices, and prevailing industry trends.
  6. Consider intricate supply chain management and logistics considerations.

Entrepreneurship 

Offered at: San Luis Obispo Campus

The goal of the Entrepreneurship concentration is to empower students to create economic and social value either for a startup or as part of a high-performing entrepreneurial team within an existing organization. Students in the Entrepreneurship concentration will acquire the tools, develop the skills, and cultivate the mindset of an entrepreneur. Entrepreneurship concentration comprises a carefully-curated set of required and elective courses, leading to a hands-on, balanced and interdisciplinary approach to entrepreneurial leadership that is applicable in for-profit and non-profit contexts; local and global settings; and service-, product-, or technology- based companies.

Financial Management

Offered at: San Luis Obispo Campus

The Finance Area offers Financial Management (FM) and Real Estate Finance (REF) concentrations. Both provide a rigorous, coherent, real-world, and up-to-date curriculum to prepare students for rewarding careers. The FM concentration is a Chartered Financial Analyst (CFA®) Institute Affiliate Program and a CFP® Board Registered Program, enabling our students to pursue both designations. Finance is a diverse and rapidly evolving field that encompasses a wide range of career paths—from managing corporate finance and advising individual clients to building models for global investment firms and developing technology-driven financial solutions. To help students better prepare for the demands of the modern finance industry, the FM concentration offers three optional specializations focusing on Financial Analytics, Financial Management, and Financial Planning and Wealth Management.

Information Systems and Analytics

Offered at: San Luis Obispo Campus

The Information Systems and Analytics (ISA) Concentration prepares students to enter the exciting world of information technology in business. Students learn to integrate key ISA concepts and technologies through coursework in database systems, application development, systems analysis and design, infrastructure and security management, and business analytics. The ISA faculty develop students for professional careers by focusing on teamwork, strong interpersonal skills, turning theory into practice, and employing state-of-the-art technologies in the classroom. ISA graduates are in high demand by recruiters because of their ability to apply an understanding of technology to problems while maintaining a focus on the business context. ISA graduates enjoy exciting career opportunities as analytics specialists, social media and web application developers, business consultants, IT infrastructure designers, business analysts, project managers, and data/database administrators, among many others.

Management and Human Resources

Offered at: San Luis Obispo Campus and Allan Hancock College

The Management and Human Resources (MHR) concentration prepares students for general leadership and management positions, and careers in more specific Human Resources (HR) positions. The HR portion of the curriculum prepares students to hit the ground running as an HR generalist and in specific HR functions such as recruitment, staffing, compensation and training and development. The Management portion of the curriculum prepares students for entry-level leadership and management positions, such as management training programs in large corporations, management consulting, and managerial positions in family businesses and other small organizations. Students will develop management skills such as leadership, organizational design, development, and change, global management, and negotiation.

Marketing Management

Offered at: San Luis Obispo Campus

The Marketing Management concentration is a conscious balance between the technical rigors of data analysis, the nuances of creative strategy, and the subtleties of relationship management with clients and consumers.

Through hands-on student projects, graduates gain experience and confidence needed to lead in an ever-changing marketing environment. From market research to marketing strategies, students have an array of opportunities to provide data-driven guidance, critical thinking, and creativity for all kinds of situations and organizations.

As a discipline with broad applications, the Marketing Management concentration offers flexible career paths and work styles. Graduates are in demand for positions in market research and analytics; business development and sales; and marketing communications, advertising, digital and product marketing.

Real Estate Finance

Offered at: San Luis Obispo Campus

The Real Estate Finance concentration provides a program of study that focuses on emerging trends and issues in real estate markets. Students in the Real Estate Finance concentration learn to apply finance, economics, and computational techniques to real estate markets and projects with the major goal of producing rigorous price and investment analysis. In addition to quantitative methods, students are exposed to institutional details and current practice of the real estate industry through case study classes, industry guest speakers, field trips, professional licensing, and real estate competitions. The program prepares real estate professionals for private and public sector jobs in fields such as real estate brokerage, acquisition analysis, property appraisal, residential and commercial development finance, corporate asset management, mortgage lending, and real estate capital markets.

Supply Chain Management

Offered at: Solano Campus

The goal of the Supply Chain Management concentration is to prepare students for rewarding careers in designing, managing, and optimizing the flow of goods and services across global networks. Students graduating from the program will acquire the tools, develop the skills, and cultivate the strategic mindset needed to navigate the complexities of today’s dynamic and highly interconnected supply chains from the procurement of raw material to last mile delivery.

This program emphasizes experiential and applied learning, hands-on projects, and industry collaboration to prepare students to navigate the complexities of supply chain and drive innovation. Students will gain a solid understanding of the role of supply chain as a strategic function that creates value and drives competitive advantage.

In this program, students will acquire essential expertise in operations management, logistics, port and terminal operations, global sourcing strategies, and supply chain data analytics. We offer a unique curriculum designed to equip students with high demand skills needed to enter the rapidly growing field of supply chain management. In addition to technical knowledge, our business graduates are adept at managing people, demonstrating professionalism, and adapting to change. Essential skills for building resilient and agile supply chains in a rapidly evolving business environment.

Graduates of the program will have the opportunity to embark on a career such as Operations Manager, Supply Chain Manager, Logistics Analyst, Shipping Agent, Purchasing Manager, Transportation Manager, Account Manager, Vessel Planner, Junior Supply Officer, Supply chain planner, among others.

Program Learning Objectives

  1. Apply knowledge to identify opportunities and solve business problems.
  2. Use current technology to analyze data and drive business decisions.
  3. Evaluate the social and ethical responsibilities of business organizations.
  4. Evaluate the social, economic, and environmental impact of decisions made in their disciplines.
  5. Engage team members whose backgrounds and perspectives differ.
  6. Evaluate the cultural context of business decisions in a global environment.
  7. Demonstrate effective written communication skills.
  8. Demonstrate effective oral communication skills.
  9. Demonstrate effective participation in teams.

Concentrations

Accounting

  1. Prepare journal entries that measure and record the impact of financial transactions on the firm.
  2. Analyze and prepare financial reports.
  3. Explain effects of transactions on income statements and balance sheets.
  4. Recognize the ethical dimensions and tax related implications for transactions.

Consumer Packaging

  1. Conceptualize innovative packaging systems tailored to specific customer requirements.
  2. Validate designs through data analysis and customer insights.
  3. Develop a comprehensive understanding of various packaging materials and the associated testing equipment.
  4. Execute both qualitative and quantitative marketing analyses for diverse products.
  5. Explore critical considerations for package design, such as inclusivity, sustainable practices, and prevailing industry trends.
  6. Consider intricate supply chain management and logistics issues.

Entrepreneurship

  1. Demonstrate entrepreneurial discovery skills (questioning, observing, experimenting, associating, and networking) and the ability to generate new insights that impact a startup’s business model.
  2. Contribute to the creation or iteration of a startup’s business model.

Financial Management

  1. Distinguish among various financial intermediaries and markets.
  2. Apply time value of money concepts.
  3. Formulate and explain the relationship between risk-return tradeoff.
  4. Synthesize data using appropriate visualization and statistical techniques.
  5. Apply knowledge of advanced methods in financial data science to extract and report insights from financial data in various forms.
  6. Employ discipline knowledge and skills orally and in written form in a professional manner.

Information Systems and Analytics

  1. Develop business computer applications that implement basic programming constructs.
  2. Apply concepts and techniques associated with relational database design and development.
  3. Demonstrate technical skills in managing information systems infrastructure and addressing security issues.
  4. Apply concepts and techniques associated with data analytics in the business environment.
  5. Demonstrate interpersonal and teamwork skills required for information systems professionals.

Management and Human Resources

  1. Describe how organizations function as social systems.
  2. Apply theory to develop and change organizations.
  3. Apply basic skills in human resources management.
  4. Demonstrate interpersonal skills required for HR and managerial roles.

Marketing Management

  1. Assess the role of marketing in a business enterprise.
  2. Apply consumer behavior concepts to marketing.
  3. Describe and apply the strategic marketing planning and execution process.
  4. Identify the roles of advertising, sales promotion, and personal selling in integrated marketing communication.
  5. Collect, evaluate, and apply primary and secondary customer data to solve marketing problems.

Real Estate Finance

  1. Evaluate physical real estate (land and building analysis).
  2. Evaluate real estate as a security (REITs, securitization).
  3. Produce investment analysis for real estate.
  4. Assess risk related to real estate.
  5. Conduct market and best use analysis (zoning and build code requirements).
  6. Explain the role of leverage and taxes.

Supply Chain Management

  1. Analyze the flow of goods, services, and information to increase supply chain performance.
  2. Evaluate different sourcing and procurement strategies for selecting suppliers, mitigating risk, and negotiating value-driven contracts.
  3. Apply the principles of sustainability and quality tools to promote circular supply chains that reduce waste and maximize value.
  4. Identify the key components of intermodal transportation and maritime logistics that support efficient global transportation.
  5. Effectively use supply chain analytics techniques to optimize operations, enhance efficiency, and drive informed decision-making across various parts of the supply chain.

Degree Requirements and Curriculum

In addition to the program requirements listed on this page, students must also satisfy requirements outlined in more detail in the Minimum Requirements for Graduation section of this catalog, including:

  • 40 units of upper-division courses
  • 2.0 GPA
  • Graduation Writing Requirement (GWR)
  • U.S. Cultural Pluralism (USCP)

Note: No Major, Support or Concentration courses may be selected as credit/no credit. In addition, no more than 12 units of cooperative or internship courses can count towards your degree requirements.

MAJOR COURSES
BUS 1100Career Readiness I1
BUS 1342Financial Institutions 13
or BUS 3343 Quantitative Methods in Finance
BUS 2206Career Readiness II1
BUS 2207Legal Responsibilities of Business3
BUS 2214Financial Accounting3
BUS 2215Managerial Accounting3
BUS 3306Career Readiness III1
BUS 3346Principles of Marketing3
BUS 3387Organizational Behavior3
BUS 3391Information Systems3
BUS 4401
BUS 4411
Strategic Management
and BSBA Assurance of Learning Assessment
3
BUS 4404Law, Governmental, and Social Influences on Business3
Technology Management
Select from the following:3
Lean Six Sigma Green Belt
Packaging Fundamentals
Packaging Polymers and Processing
Supply Chain Management in Manufacturing and Services
International Business
Select from the following:3-4
International and Cross Cultural Management
International Supply Chains
Global Financial Institutions and Markets
The Legal Environment of International Business
International Marketing
and International Marketing Project
International Trade Theory
Senior Project
Select from the following:3-4
Senior Project I
and Senior Project II
Applied Senior Project Seminar
Senior Project: Building and Launching the Technology Startup 2
Senior Project: Growing the Early Stage Startup 2
Senior Project: Volunteer Income Tax Assistance 3
Senior Project: Auditing Analytics 3
Senior Project: Low Income Taxpayer Clinic 3
Concentration
(See list of Concentrations below)20-24
SUPPORT COURSES
ECON 2001Survey of Economics (4B) 43
Select from the following: (2) 4, 53-4
Calculus for Data Science I
Business Calculus
STAT 1210Business Statistics I3
STAT 1220Business Statistics II3
GENERAL EDUCATION (GE)
(See GE program requirements below) 637
FREE ELECTIVES
Free Electives 7, 85-12
Total Units120
1

BUS 3343 is a substitute for BUS 1342. Students interested in the Financial Management and/or Real Estate Finance concentrations are strongly recommended to take BUS 3343. Students interested in the Entrepreneurship concentration are recommended to take BUS 1342.

2

Recommended for Entrepreneurship concentration students. For other concentration students, additional prerequisites may be needed to complete this requirement.

3

Recommended for Accounting concentration students. For other concentration students, additional prerequisites may be needed to complete this requirement.

4

Required in Major or Support; also satisfies General Education (GE) requirement.

5

MATH 1264 is recommended for those pursuing the Cross-Disciplinary Studies Data Science Minor or Actuarial Preparation Minor.

6

CHEM 1120 is recommended for those pursuing the Consumer Packaging concentration to fulfill GE Area 5A & 5C.

7
If a General Education (GE) course is used to satisfy a Major or Support requirement, additional units of Free Electives may be needed to complete the total units required for the degree.
8

Students should consider taking BUS 1204 for free electives.

Concentrations

Accounting

REQUIRED COURSES
BUS 3319Data Analytics and Accounting Information Systems3
BUS 3320Federal Income Taxation for Individuals3
BUS 3321Intermediate Accounting I3
BUS 3322Intermediate Accounting II3
BUS 3323Financial Statement Auditing3
Accounting Electives
Select from the following:6
Advanced Data Analytics in Accounting
Advanced Managerial Accounting with Data Analytics
Taxation of Corporations and Partnerships
Advanced Financial Reporting
Independent Study in Accounting
Total Units21

Consumer Packaging

REQUIRED COURSES
BUS 3396Consumer Insights3
BUS 4418Marketing Research3
ITP 2234Packaging Design Fundamentals3
ITP 3330Packaging Fundamentals 13
ITP 3334Structural Packaging Design3
ITP 4475Distribution Packaging Dynamics3
Approved Electives
Select from the following: 13
Industrial and Packaging Materials 2
International Supply Chains
Packaging Polymers and Processing
Supply Chain Management in Manufacturing and Services
Fiber-Based Packaging
Packaging Machinery and Processes
Packaging Sustainability
Packaging Laws and Regulations
Healthcare Packaging
Total Units21
1

Courses taken to meet a major course requirement cannot be double-counted in the concentration.

2

CHEM 1120 is recommended for those pursuing the Consumer Packaging concentration to fulfill GE Area 5A & 5C.

Entrepreneurship

REQUIRED COURSES
BUS 3310Introduction to Entrepreneurship4
BUS 3330Funding and Managing Startup Companies4
ITP 4406Business-to-Business Complex Solutions Selling3
BUS 4447Defining and Building Technology Startups4
or BUS 4488 Building a Startup Skill Set
Approved Electives
Select from the following: 1, 26-8
Managing Technology in the International Legal Environment
Entrepreneurship Law
Customer Development
Innovation and Entrepreneurship Through Disruptive Technologies
Solving Big World Challenges
Introduction to Design Thinking
Negotiation
and Negotiation Project
Product Design and Development
Supply Chain Management in Manufacturing and Services
Commercialization of Innovation
Total Units21
1

Units in excess of total will be applied towards major's free electives.

2

Courses taken to meet a major course requirement cannot be double-counted in the concentration.

Financial Management

REQUIRED COURSES 1
BUS 3411Finance Practicum1
BUS 3431Security Analysis and Portfolio Management4
BUS 3438Corporate Finance4
BUS 3441Financial Modeling and Analytics in Python or R4
or BUS 3440 Financial Modeling and Visualization in Excel
Select one track from the following: 29-11
Financial Analytics Track
Introduction to Futures and Options
Blockchain in Finance 3
Foundations of Financial Technology 3
Programming for Economics and Analytics
Econometrics
Applied Regression Analysis
Financial Management Track
Case Studies in Finance
Fixed Income Securities Market
Real Estate Finance
Introduction to Futures and Options
Mergers and Acquisitions 4
Programming for Economics and Analytics
Econometrics
Applied Regression Analysis
Financial Planning and Wealth Management Track
Case Studies in Finance
Real Estate Finance
Retirement and Estate Planning 5
Risk Management and Insurance Planning 5
Econometrics
Applied Regression Analysis
Total Units22
1

All students need an approval from the finance chair to enroll in the Financial Management concentration.

2

Courses taken to meet a major course requirement cannot be double-counted in the concentration. Units in excess of total will be applied towards major's free electives.

3

Highly recommended for students in the Financial Analytics track.

4

Highly recommended for students in the Financial Management track.

5

Highly recommended for students in the Financial Planning and Wealth Management track.

Information Systems and Analytics

REQUIRED COURSES
BUS 3392Business Application Development3
BUS 3393Database Systems in Business3
BUS 3394Systems Analysis and Design3
BUS 3399IT Infrastructure and Security Management3
BUS 4497Business Analytics3
Select from the following:3
Business Application Development Project
Database Systems in Business Project
Systems Analysis and Design Project
IT Infrastructure and Security Management Project
Business Analytics Project
Approved electives
Select from the following:3
Information Systems Project Management
Social Media Text Mining
Data Visualization
Technology-Supported Collaboration
User Experience Analysis and Design
Software Testing
Directed Topics in Information Systems
Data Communications and Networking
Total Units21

Management and Human Resources

REQUIRED COURSES
BUS 3384Human Resources Management3
BUS 3388Training, Developing, and Managing Employees3
BUS 4477Management Consulting, Change, and Development3
BUS 4489Negotiation3
Select from the following:3
Human Resources Management Project
Training, Developing, and Managing Employees Project
Change Management Project
Negotiation Project
Approved Electives
Select from the following: 1, 26-7
Introduction to Entrepreneurship
Work and Wellbeing
Leadership and Organizations
Information Systems
Internship/Cooperative Education
Rewarding and Compensating Employee Performance
Leading Social Innovation
People Analytics
Advanced Topics in Management and Human Resources
Data Visualization
Technology-Supported Collaboration
Business Analytics
Total Units21
1

Courses taken to meet a major course requirement cannot be double-counted in the concentration.

2

Units in excess of total will be applied towards major's free electives.

Marketing Management

REQUIRED COURSES
BUS 3396
3396A
Consumer Insights
and Consumer Insights Project
4
BUS 4418
4418A
Marketing Research
and Marketing Research Project
4
Approved Electives
Select from the following: 112
Professional Selling Skills
Marketing Analytics
and Marketing Analytics Activity
Digital Marketing
and Digital Marketing Activity
Internship/Cooperative Education 2
Current Topics in Marketing
and Current Topics in Marketing Activity
New Product Development and Launch
and New Product Development and Launch Project
Digital and New Media Marketing
and Digital and New Media Marketing Project
Marketing Projects
and Marketing Projects Activity
Marketing Strategy
and Marketing Strategy Project
Integrated Marketing Communications
and Integrated Marketing Communications Project
Total Units20
1

Courses taken to meet a major course requirement cannot be double-counted in the concentration.

2

This course does not have an activity. Marketing requires this course to be four units.

Real Estate Finance

REQUIRED COURSES 1, 2
BUS 3431Security Analysis and Portfolio Management4
BUS 3440Financial Modeling and Visualization in Excel4
BUS 4434Real Estate Finance4
Approved Electives
Select from the following: 39
Financial Modeling and Analytics in Python or R
Case Studies in Finance
Law of Real Property and Real Estate
Fixed Income Securities Market
Foundations of Financial Technology
Real Property Development Principles 4
Econometrics
Microeconomics for Business and Public Policy
Urban Economics
Total Units21
1

All students need an approval from the finance department chair to enroll in the concentration.

2

All students enrolled in the concentration are recommended to pursue a minor with the CAED department. The most popular minor is the Real Estate Property Development minor.

3

Courses taken to meet a major course requirement cannot be double-counted in the concentration.

4

Highly recommended for students concentrating in real estate finance. This course also counts toward the real estate development minor.

Supply Chain Management

REQUIRED COURSES
BUS 2208Shipping and Port Management3
BUS 3308Logistics and Intermodal Transportation3
BUS 4416Strategic Sourcing and Procurement Management3
BUS 4417Supply Chain Analytics3
ITP 3303Lean Six Sigma Green Belt 13
ITP 3371Supply Chain Management in Manufacturing and Services 13
ITP 4410Operations Planning and Control3
Approved Electives
Select from the following: 13
International Supply Chains
Negotiation
Business Analytics
Lean and Quality Systems Management
Total Units24
1

Courses taken to meet a major course requirement cannot be double-counted in the concentration.

General Education (GE) Requirements

  • 43 units required, 6 of which are specified in Major and/or Support.
  • If any of the remaining 37 Units is used to satisfy a Major or Support requirement, additional units of Free Electives may be needed to complete the total units required for the degree.
  • See the complete GE course listing.
  • A grade of C- or better is required in one course in each of the following GE Areas: 1A (English Composition), 1B (Critical Thinking), 1C (Oral Communication), and 2 (Mathematics and Quantitative Reasoning). 
Lower-Division General Education
Area 1English Communication and Critical Thinking
1AWritten Communication3
1BCritical Thinking3
1COral Communication3
Area 2Mathematics and Quantitative Reasoning
2Mathematics and Quantitative Reasoning (3 units in Support) 10
Area 3Arts and Humanities
3AArts3
3BHumanities: Literature, Philosophy, Languages other than English 3
Area 4Social and Behavioral Sciences (Area 4 courses must come from at least two different course prefixes.)
4AAmerican Institutions (Title 5, Section 40404 Requirement)3
4BSocial and Behavioral Sciences (3 units in Support) 10
Area 5Physical and Life Sciences
5APhysical Sciences 23
5BLife Sciences3
5CLaboratory (may be embedded in a 5A or 5B course) 21
Area 6 Ethnic Studies
6 Ethnic Studies3
Upper-Division General Education
Upper-Division 2/5Mathematics and Quantitative Reasoning or Physical and Life Sciences3
Upper-Division 3Arts and Humanities3
Upper-Division 4Social and Behavioral Sciences (Area 4 courses must come from at least two different course prefixes.)3
Total Units37
1
Required in Major or Support; also satisfies General Education (GE) requirement.
2

CHEM 1120 is recommended for those pursuing the Consumer Packaging concentration.

Coming soon