Offered at: San Luis Obispo Campus
In association with the Brock Center for Agricultural Communication, selected interdisciplinary courses in Journalism, Graphic Communications, English, Communication Studies and Agriculture make up the Agricultural Communication minor. Students will learn hands-on communication skills including various forms of written, verbal, and, digital communications applied to agricultural concepts. Career preparation includes a breadth and depth in agriculture along with a foundation in journalism, and an industry internship.
Program Learning Objectives
- Develop and apply excellent interpersonal, digital, and professional communication skills.
- Select appropriate digital communication strategies for issues in the agricultural industry and related fields.
- Engage in dynamic agricultural communication strategies for issues in the agriculture industry and related fields.
- Translate scientific and technical agricultural information to diverse audiences.
- Demonstrate awareness and sensitivity to cultural demographics in an increasingly global agriculture industry.
Minor Requirements and Curriculum
The minor must be completed prior to, or at the same time as, the requirements for the bachelor's degree. A major and a minor may not be taken in the same degree program, and a minor is not required for a degree. Requirements for the minor include:
- At least half of the units must be from upper-division courses (3000-4000 level).
- At least half of the units must be taken at Cal Poly (in residence).
- No more than one-third of the units will be taken with credit-no credit grading (CR/NC), not counting courses with mandatory CR/NC. Departments may further limit CR/NC grading if desired.
- A minimum 2.0 GPA is required in all units counted for completion of the minor.
| Code | Title | Units |
|---|---|---|
| REQUIRED COURSES | ||
| AGC 2205 | Agricultural Communications | 3 |
| AGC 2207 | Software Applications for Agricultural Publications | 2 |
| AGC 2225 | Digital Communication in Agriculture and Science | 3 |
| AGC 3301 | New Media Communication Strategies in Agriculture | 3 |
| AGC 4404 | Applications of Agricultural Leadership | 3 |
| Approved Electives | ||
| Select from the following: 1 | 9 | |
| Majors in the College of Agriculture, Food and Environmental Sciences 2 | ||
| Agribusiness Marketing Research Methods | ||
| California Fairgrounds and Expositions | ||
| Fairgrounds and Facility Management | ||
| Internship in Agricultural Communications | ||
| Agricultural Publications | ||
| Multimedia Storytelling in Agriculture and Science | ||
| Presentation Methods in Agricultural Communication | ||
| Crisis Communication in Food and Agriculture | ||
| Agricultural Communications Enterprise Management | ||
| Organizational Communication | ||
| Small Group Collaboration and Creativity | ||
| Persuasion | ||
| Quantitative Research Methods in Communication Studies | ||
| Media Criticism | ||
| Environmental Communication | ||
| Training and Development | ||
| Strategic Event Planning | ||
| Humanistic Perspectives in Technical and Professional Editing | ||
| News Reporting and Writing | ||
| Mass Media in a Cross-Cultural Society | ||
| Media, Self and Society | ||
| Introduction to Multimedia Journalism | ||
| Public Relations | ||
| Video Storytelling | ||
| Public Affairs Reporting | ||
| Feature Writing | ||
| Public Relations Campaigns | ||
| Contemporary Advertising | ||
| Broadcast News | ||
| Public Relations Writing and Editing | ||
| Social Media for Strategic Communication | ||
| Broadcast Announcing and Production | ||
| Advanced News Reporting Practicum | ||
| Visual Communication for the Mass Media | ||
| Majors outside the College of Agriculture, Food and Environmental Sciences | ||
| Global Agricultural Marketing and Trade | ||
| Agribusiness Marketing Planning | ||
| Internship in Agricultural Communications | ||
| Agricultural Publications | ||
| Presentation Methods in Agricultural Communication | ||
| Principles of Animal Physiology | ||
| Beef and Dairy Cattle Management | ||
| Swine and Poultry Management | ||
| Irrigation Water Management | ||
| Energy for a Sustainable Society | ||
| Water Resource Law and Policy | ||
| General Dairy Manufacturing | ||
| General Dairy Husbandry | ||
| Elements of Food Processing | ||
| Introduction to Human Nutrition | ||
| Elements of Food Safety | ||
| Introduction to Digital Applications | ||
| Principles of Plant Sciences and Principles of Plant Sciences Lab | ||
| Introduction to Forest Ecosystem Management | ||
| Environmental Management | ||
| Natural Resource Ecology and Habitat Management | ||
| Fire and Society | ||
| Water Resources Technology and Society | ||
| Human Dimensions in Natural Resources Management | ||
| Introductory Soil Science | ||
or SS 1130 | Soils in Environmental and Agricultural Systems | |
| Total Units | 23 | |
- 1
Course choices are based upon student's major see lists below.
- 2
A minimum of 6 units must come from the following prefixes: COMS, ENGL, or JOUR.