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RPTA 221. Professionalism and Customer Experiences. 4 units

Term Typically Offered: F, W

Prerequisite: major in RPTA, or minor in Event Planning and Experience Management, and sophomore standing.

Service qualities and behaviors across the experience industry, including recreation, parks, tourism, sport, events, outdoor and community environments. Professionalism and ethics, developing customer relationships, delivering memorable and meaningful customer experiences, and creating service-focused organizations. Developing competencies to enhance customer and participant experiences. 4 lectures.